Throwback Thursdays: Vintage Halloween Store Ads

I’m not ashamed of my age nor to admit that I miss the old stores like K-Mart, F.W. Woolworth Co., and Toys ‘R Us during Halloweentime. K-Mart and Woolworth’s were like one-stop shopping. They had everything.

F.W. Woolworth Co circa 1960s

Up until their demise in the early 90s, I was weekly shopper. In fact, I used to work at the mall and went Woolworth’s every day during my lunch hour. They had some cool Halloween ads too.

F.W. Woolworth Co circa 1970s

Once the center in American lives, most of these department stores no longer exist.

Selling cheap Halloween costumes became big business in the 60s through the 70s and 80s. Most were made of highly flammable plastic. They tore easily and it was hard to see through the little eye holes. These days, costumes like that would get canceled before they were even loaded onto the truck, but they’re considered vintage Halloween antiques now. A rare, unopened, or one in pristine condition could be worth quite a lot of money.

Osco Drug Store

Osco Drug Store is still in business. I believe it’s part of Albertsons/CVS family now. Do you see those candy bar prices? Those were full candy bars too!

Moore & O’Neal circa 1920s

A few years ago, Tucson.com dug up old print ads from the 1920s through 1960s to prove that Halloween has always been a big celebration in Tucson. There were far too many to post here, so go check them out by clicking the picture below.

Goodmans print ad from feature article found at Tucson.com

I find it funny that people complain about the overcommercialization of Halloween, but these vintage ads prove stores have been cashing in on the Halloween craze since the 1920s.

Happy Halloween!

Throwback Thursdays – Vintage Halloween Ads

It’s no secret that advertising played a big part in making Halloween the $8 billion dollar industry it is today, but, did you ever see some of those vintage Halloween ads and say, what were they thinking? Here’s a few I really just had to question:

Cuz nothing says shoe polish like a scantily clad witch on Halloween. Is there even enough shoe to polish there? Is she supposed to ignore the creeper behind her just cuz he’s got nicely polished shoes? Did you even notice this was an ad for shoe polish?
Do tots buy more candy from sexy witches? Do sexy witches sell more candy to tots? Do moms need to be a sexy witch to hand out candy to tots? What is the message here?
Number one rule in advertising, know your audience, candy is for kids, but mommy does the buying, with daddy’s money, and daddies like sexy witches.
The health benefits play second fiddle to scaring off men with bad breath.
Ah, the good ole days when drinking carbonated sugary drinks made us skinny!
Coca-cola bringing the world together, very closely, like super close, too close, why are they so damn close?!
This is no brainer, we should carve pumpkins in our undies cuz our dresses might get dirty!